I recently had the privilege of being interviewed by the delightful and talented Jay Baer on the Standing Ovation Podcast where we discussed how connections are everything, and how leaders can create authentic connections in the workplace, between companies and customers.

Get a sneak preview by listening here:


I invite you to tune in to our full conversation here: https://candc.ly/2Qz9x1x


From Jay Baer’s Website:

Show Notes

Gifted with the ability to create authentic connections with his audience, Mark Scharenbroich is a Hall of Fame keynote speaker who began his career in a comedy troupe in the mid-1970s. His career catapulted to the stars when the Jostens award-winning film, “The Greatest Days of your Life…(so far)” featuring Mark was viewed by millions of high school students in the 1980s. Little did he know that the success of the film would lead him on the path to becoming one of the top-rated keynote speakers in America.

To Mark, connections are everything and he has built a career speaking about how to create authentic connections in the workplace and between companies and customers. Mark’s signature story, ‘Nice Bike,’ is more than just a bunch of clever words strung together. It’s a metaphor and a memorable principle that, in Mark’s words, ‘helps create raving fans one customer at a time.’

Interestingly, Mike’s entire brand stems from his ‘Nice Bike’ story. He even wrote a book about it called Nice Bike: Making Meaningful Connections on the Road of Life. In this episode of Standing Ovation, you’ll hear the Nice Bike story in all its glory. You’ll also discover where this incredible story came from, how it’s evolved and what’s next for this truly brilliant Hall of Fame keynote speaker.

Find out about:

  • The remarkable genesis story of Nice Bike
  • Why you shouldn’t be afraid to be spontaneous and try new things
  • How Mark applies the Nice Bike philosophy to different audiences
  • An insight into Mark’s approach to preparing stories for the stage
  • How specific lines in the Nice Bike story have evolved over time
  • Why speakers need to be more open to coaching
  • Techniques to paint a picture in the mind of your audience
  • Why some speaker’s stories don’t land as powerfully as they hoped